Kam’s old and new logo. A far simpler and memorable approach.
This Guelph-based business has grown from a small office across the hall from mine to a two warehouse locations in Guelph and Kingsmill, ON.
Our goal in redesigning their logo in 2019 was to convey their personal, no-nonsense approach that has won them trust from Ontario farmers. Used a modified script within red oval—a friendly, down-home look mark that lends itself well to the baseball hats and other merchandise they give to their customers. The K in their name can still still stand alone. It has a fun feel, resembling a like a running person, and looks great on their trucks!
Kam’s brand includes a logo with all their contact information enclosed—important for their customers, who want quick, at-a-glance info.
Lind Design designs all Kam’s promotional products, including the above slides used for trade show displays, product sheets, labels and merchandise. Their crisp, clear designs sets them apart from other growers in the area.
Overview of Projects
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Against Cruise TestingGraphic Design in the 1980s Toronto Peace Movement
123 Woolwich Street
Guelph ON N1H 3V1
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